PIXY

‘My Face My Canvas’

CELEBRITY ENDORSEMENT

PIXY launched ‘My Face My Canvas’ which commenced in February until March 2020, challenging consumers to be artistic when using PIXY’s complete range of makeup products. To drive the excitement for this campaign, PIXY has appointed Malaysia’s model and actress, Nynaa Harizal as its first local ambassador. A ‘My Face My Canvas’ makeup kit was also developed for the campaign where Nynaa has put together all her favourite PIXY products before she goes on stage, for shoots and other social events.