Turn up the intensity. Turn on your power. Discover the high-intensity matte sensation, now in six new
shades. In just one swipe it glides on bold color that lasts for 10 hours and sets to a smooth, matte finish. Power Pigment Complex — a dynamic blend of pure pigments and color-locking ingredients —saturates lips with dense color that glides effortlessly and wears comfortably all day. Choose your power move from a lineup of provocative pinks, dynamic nudes, rebellious reds, and more. Transfer-resistant. Zero weight. All-out comfort.